big idea
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
But then, the agency people unveiled their big idea: to create a campaign centered around reanimated digital avatars of our dead loved ones.
From Slate • Apr. 23, 2026
You talk in the documentary about how the big idea at the outset of your solo career was fusing rock and dance music.
From Los Angeles Times • Apr. 21, 2026
“Distributors looked at it and saw a substance and a really big idea, revolving around that wonderful sledgehammer of a line.”
From The Wall Street Journal • Jan. 16, 2026
While waiting for a delayed train on a cold railway station platform back in 2016 a 30-something tech enthusiast had his big idea.
From BBC • Dec. 21, 2024
“Okay, so what’s your big idea for getting inside?”
From "Boy 2.0" by Tracey Baptiste
![]()