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gimmick

[gim-ik] / ˈgɪm ɪk /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Manufactured in Los Angeles, they first appeared on the highways of North America in the early 1960s as an advertising gimmick, often promoting car lots or car parts.

From Los Angeles Times • May 12, 2026

Kirby once dismissed live TV on planes as a gimmick, then he saw how they changed the flight experience at JetBlue.

From The Wall Street Journal • Apr. 25, 2026

Millar said the NHS was in "crisis" with people "dying needlessly" - he denied that his call for a "national health emergency" was a gimmick.

From BBC • Apr. 8, 2026

One comic gimmick involves Appa’s superhuman grip that can subdue even the mightiest of men.

From Los Angeles Times • Mar. 27, 2026

And, by an unforeseeable paradox, it was my career in the church that turned out, precisely, to be my gimmick.

From "The Fire Next Time" by James Baldwin




Vocabulary lists containing gimmick


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