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big idea











Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

But then, the agency people unveiled their big idea: to create a campaign centered around reanimated digital avatars of our dead loved ones.

From Slate • Apr. 23, 2026

You talk in the documentary about how the big idea at the outset of your solo career was fusing rock and dance music.

From Los Angeles Times • Apr. 21, 2026

At a Senate hearing I once attended, one member’s big idea was to write a dress code for all 100,000 public K-12 schools.

From The Wall Street Journal • Oct. 16, 2025

While waiting for a delayed train on a cold railway station platform back in 2016 a 30-something tech enthusiast had his big idea.

From BBC • Dec. 21, 2024

The credit default swap would solve the single biggest problem with Mike Burry’s big idea: timing.

From "The Big Short" by Michael Lewis