disdain

To this day, Cortés and Moctezuma remain figures of both adulation and disdain, recalled in operas, plays, books and films and TV series.

In the course of his research, Mr. Quinones came to admire the independence of tuba players, the way they remain undaunted in the face of the “disdain or indifference” of their peers.

But in all three cases, there is some merit to the basic point, worthy of examination and not immediate disdain.

He disdained the job—which instead went to Oscar Hammerstein II—of writing what would turn out to be the longest-running Broadway musical up to that time.

People could record shows, customize their program guide to see only the channels they cared for and skip commercials—much to the disdain of advertisers and network TV.