ambience

Market-research firm Technomic said that diners are noticing the changes, with opinions of Chili’s decor, cleanliness and ambience all improved from a year ago.

On a recent Sunday night, the low-lighted ambience of the restaurant met the purple lights of the dance room, with people sitting all around for a peek at the moves on display.

You can have more plazas, a nicer ambience.

Instrumental and vocal profiles are sharp, clean and comfortably balanced; Lennon’s backing group, Elephant’s Memory, sounds solid and powerful, and the shows are couched in a vibrant ambience.

Those chains and others, like Dunkin’, are making a different bet: that shoppers prioritize speed and price over interaction and ambience, challenging Starbucks with their approach.