gimmick
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Manufactured in Los Angeles, they first appeared on the highways of North America in the early 1960s as an advertising gimmick, often promoting car lots or car parts.
From Los Angeles Times • May 12, 2026
Kirby once dismissed live TV on planes as a gimmick, then he saw how they changed the flight experience at JetBlue.
From The Wall Street Journal • Apr. 25, 2026
Asked if the policy was a "potty gimmick", Swinney told BBC Radio Scotland: "No, it's about helping people who are really struggling in our society today."
From BBC • Apr. 17, 2026
When passwords are posted to Instagram and tables booked on an app, what is a speakeasy—and can it be anything more than a gimmick?
From The Wall Street Journal • Apr. 14, 2026
A gimmick or, in today’s parlance, a “branding.”
From "Middlesex: A Novel" by Jeffrey Eugenides
Vocabulary lists containing gimmick
"Diary of a Wimpy Kid" by Jeff Kinney
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Smoke and Mirrors: The Lingo of Illusion and Deception
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The Lemonade War
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