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gimmick

[gim-ik] / ˈgɪm ɪk /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

It may sound like a gimmick but the supermarket chain's venture into the world of hospitality shines a light on something more complex.

From BBC • May 31, 2026

Nevertheless, do the investors in the purchasing fund realize that its returns are artificially boosted by an accounting gimmick instead of investing expertise?

From MarketWatch • Apr. 27, 2026

Millar said the NHS was in "crisis" with people "dying needlessly" - he denied that his call for a "national health emergency" was a gimmick.

From BBC • Apr. 8, 2026

That project would have served as a serviceable foundation for a career that expanded into more meaningful social critique, but Mr. Arsham has continued to rely on the same gimmick for over a decade.

From The Wall Street Journal • Mar. 20, 2026

The idea at the research lab in Workingham was something of a gimmick, a “media event” designed to show some of the emerging research.

From "A Deadly Wandering: A Mystery, a Landmark Investigation, and the Astonishing Science of Attention in the Digital Age" by Matt Richtel




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