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Definitions

gimmick

[gim-ik] / ˈgɪm ɪk /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Indeed, even without its central gimmick, “Company Retreat” would still make a decent sitcom; there are funny characters speaking funny lines; there’s some good slapstick.

From Los Angeles Times • Mar. 19, 2026

“Just like ‘Avatar,’” Mabel notes, as if to emphasize that the gimmick isn’t exactly fresh.

From The Wall Street Journal • Mar. 5, 2026

The firms that treat prompting AI as something to become fluent in — not a gimmick or tertiary function — will win.

From MarketWatch • Feb. 25, 2026

"It's not just a gimmick, he buys into what the club means and what it means to the wider city," Swansea chief executive Tom Gorringe told BBC Wales.

From Barron's • Feb. 25, 2026

And it does not matter what the gimmick is.

From "The Fire Next Time" by James Baldwin