gimmick
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
That was the gimmick, the talked-about secret to McDonald’s growing success: 15-cent hamburgers, 19-cent cheeseburgers, 10-cent fries, 20-cent milkshakes, ready for your arrival.
From The Wall Street Journal • Mar. 20, 2026
Indeed, even without its central gimmick, “Company Retreat” would still make a decent sitcom; there are funny characters speaking funny lines; there’s some good slapstick.
From Los Angeles Times • Mar. 19, 2026
But serious kudos to Kalshi for this marketing gimmick.
From MarketWatch • Mar. 18, 2026
A statement said: "Utterly destroying HG Wells' classic novel, director Rich Lee... chose a goofy gimmick, hack dialogue, and a particularly hilarious performance by its lead, Ice Cube, to seize 2025's biggest number of statues."
From BBC • Mar. 14, 2026
Every business needed a gimmick, I suppose, and hers clearly worked if she could afford a pad like this.
From "City of the Plague God" by Sarwat Chadda
Vocabulary lists containing gimmick
"Diary of a Wimpy Kid" by Jeff Kinney
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Smoke and Mirrors: The Lingo of Illusion and Deception
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The Lemonade War
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