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Definitions

gimmick

[gim-ik] / ˈgɪm ɪk /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

The Scottish Retail Consortium called the policy a "potty gimmick".

From BBC • Apr. 17, 2026

One comic gimmick involves Appa’s superhuman grip that can subdue even the mightiest of men.

From Los Angeles Times • Mar. 27, 2026

That was the gimmick, the talked-about secret to McDonald’s growing success: 15-cent hamburgers, 19-cent cheeseburgers, 10-cent fries, 20-cent milkshakes, ready for your arrival.

From The Wall Street Journal • Mar. 20, 2026

But serious kudos to Kalshi for this marketing gimmick.

From MarketWatch • Mar. 18, 2026

The idea at the research lab in Workingham was something of a gimmick, a “media event” designed to show some of the emerging research.

From "A Deadly Wandering: A Mystery, a Landmark Investigation, and the Astonishing Science of Attention in the Digital Age" by Matt Richtel




Vocabulary lists containing gimmick