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Definitions

gimmick

[gim-ik] / ˈgɪm ɪk /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Manufactured in Los Angeles, they first appeared on the highways of North America in the early 1960s as an advertising gimmick, often promoting car lots or car parts.

From Los Angeles Times • May 12, 2026

Nevertheless, do the investors in the purchasing fund realize that its returns are artificially boosted by an accounting gimmick instead of investing expertise?

From MarketWatch • Apr. 27, 2026

That project would have served as a serviceable foundation for a career that expanded into more meaningful social critique, but Mr. Arsham has continued to rely on the same gimmick for over a decade.

From The Wall Street Journal • Mar. 20, 2026

Indeed, even without its central gimmick, “Company Retreat” would still make a decent sitcom; there are funny characters speaking funny lines; there’s some good slapstick.

From Los Angeles Times • Mar. 19, 2026

A gimmick or, in today’s parlance, a “branding.”

From "Middlesex: A Novel" by Jeffrey Eugenides




Vocabulary lists containing gimmick


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