sponsorship
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Any prize money comes mainly from sponsorship and the sale of broadcast rights.
Despite its high profile sponsorship deals with the likes of soccer teams Manchester City and Borussia Dortmund, Puma was seen as an underperforming brand in the market.
From MarketWatch
He soon gained professional sponsorships that included the clothing brands The North Face and La Sportiva.
From Los Angeles Times
Instead of treating those sponsorships as ego trips for CEOs, he analyzed their usefulness in generating revenue for sponsors.
Nike’s sponsorship deal with Waters could also signal future investments in the growing sport — which could be good news for investors who have watched the sports giant’s stock struggle over the past several years.
From MarketWatch
From Roget's 21st Century Thesaurus, Third Edition Copyright © 2013 by the Philip Lief Group.