fad

The move towards coolcations appears to be more than just a fad.

From BBC ● Aug. 20, 2026

“This is not just a fad that just showed up,” said Arpiné Kocharyan, a UBS analyst who tracks the toys and games industry.

From The Wall Street Journal ● Jul. 26, 2026

“If raw milk was a fad or a lie, then why would people repeatedly buy raw milk and then tell the world how they love it,” he said.

From Salon ● Jun. 22, 2026

Yet most of it has little to show in long-term outcomes or scientific backing, and frustrated consumers shift from one fad to the next, without moving the needle on their weight.

From MarketWatch ● Jun. 21, 2026

What had once been a single peddler’s spirit rapping turned into a national fad and, for some, a new religion.

From "American Spirits" by Barb Rosenstock

We have the opposite problem — mountains of rigorous scientific evidence, drowned out by noisy advice, marketing, and fads.

From MarketWatch ● Jun. 21, 2026

Scientists and scholars are susceptible to career incentives, moral fads, groupthink and fear.

From The Wall Street Journal ● May 27, 2026

Many parents feel they're struggling to keep up with the rapidly changing fads and trends on social media.

From BBC ● Mar. 26, 2026

But unlike flash-in-the-pan fads, this one may have staying power.

From Slate ● Jan. 27, 2026

Any society goes through social movements or fads, in which economically useless things become valued or useful things devalued temporarily.

From "Guns, Germs, and Steel: The Fates of Human Societies" by Jared M. Diamond