zeitgeist

[tsahyt-, zahyt-gahyst] / ˈtsaɪt-, ˈzaɪtˌgaɪst /

NOUN

spirit of the time

Synonyms

STRONG

climate outlook spirit trend

WEAK

ambience atmosphere disposition feeling flavor inclination leaning milieu movement tendency tenor tone

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

Ever since she took back creative control of her brand about six years ago, Tory Burch is back at the center of the American fashion zeitgeist.

From Los Angeles Times • May 14, 2026

For the sequel, Disney marketers relied heavily on details from the 2006 original that have burrowed their way into the zeitgeist.

From The Wall Street Journal • May 3, 2026

But these individual feats seem less important than the zeitgeist of the era.

From The Wall Street Journal • Apr. 24, 2026

AI is just one more thing we all have to worry about now — in the classroom, in the workplace, in the zeitgeist.

From Los Angeles Times • Mar. 26, 2026

And this active province of Béarn kept pace; it opened quickly to the new influences, was alive to the changing zeitgeist.

From A Midsummer Drive Through the Pyrenees by Dix, Edwin Asa