billing

PR announcement announcing ballyhoo blasting broadcasting buildup displaying exhibiting exhibition exposition hoopla hype pitch plug posting proclamation promoting promotion publicity puff screamer spread squib

hard sell promo

secret

attention clout commercial distribution fame hoopla hype noise notoriety propaganda

PR advertising announcement ballyhoo blurb boost broadcasting currency handout ink limelight pitch plug press promulgation puff puffery pushing release report scratch spotlight spread

announcing big noise buildup press-agentry promo public notice public relations réclame write-up

obscurity

secret