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Definitions

lucrative

[loo-kruh-tiv] / ˈlu krə tɪv /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

“The U.S. is still incredibly lucrative market, the arena and stadium level buildings are vast and you can make more money here than any market in the world,” Gensler said.

From Los Angeles Times • Apr. 19, 2026

Lilly and Novo are running a sometimes neck-and-neck race in the lucrative field of GLP-1 medications.

From MarketWatch • Apr. 17, 2026

The 66-year-old billionaire has been the Pentagon’s top weapons buyer for the past year after leaving his lucrative perch atop private-equity firm Cerberus Capital Management.

From The Wall Street Journal • Apr. 16, 2026

The governing body said the requests were "part of a coordinated recruitment strategy" by the country's government "to attract overseas athletes through lucrative contracts".

From BBC • Apr. 16, 2026

His father was heir to the Vanderbilt railroad and oceanic shipping fortune; his mother’s father had invented the fantastically lucrative Bromo-Seltzer.

From "Seabiscuit: An American Legend" by Laura Hillenbrand




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