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Definitions

lucrative

[loo-kruh-tiv] / ˈlu krə tɪv /


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

The move, seen as risky for individual investors, was hailed by Wall Street asset managers and private-equity firms, which see a lucrative market in Americans’ retirement accounts.

From MarketWatch • Mar. 30, 2026

The digital publication is known for its Playbook newsletter highlighting Washington news and gossip, as well as its lucrative subscription offerings for government agencies and other business customers in the U.S. and abroad.

From The Wall Street Journal • Mar. 29, 2026

The Bottom Line: While the Middle East has emerged as a lucrative market for many tech companies in recent years, the Americas remains their biggest source of revenue.

From Barron's • Mar. 29, 2026

It’s not as lucrative but, to me, a more fun show to do.

From Los Angeles Times • Mar. 27, 2026

Horse racing was one of the most lucrative sports in America at that time, and even undistinguished horses often earned two to three thousand dollars a year.

From "Seabiscuit: An American Legend" by Laura Hillenbrand