lucrative

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

The college sports landscape has gotten so lucrative for the athletes that some of them are actually taking pay cuts when they turn professional.

From MarketWatch

Contracted runners had been promised lucrative prize money and salaries in the competition's inaugural season, but the final event was cancelled and organisers later voluntarily filed for bankruptcy in the US.

From BBC

That left Google with its lucrative deal as Apple’s default search engine and removed the risk of having to sell its Chrome browser.

From Barron's

Successful testing could win them a potentially lucrative role developing the Golden Dome.

From MarketWatch

An investor may expect a value-oriented stock strategy to be less risky and less lucrative over the long term than the S&P 500 or a growth index.

From MarketWatch