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soft sell



Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

No one takes himself or the subject too seriously in Mr. Scheinfeld’s film; if its arguments are convincing, it’s because of a very soft sell.

From The Wall Street Journal • Apr. 2, 2026

And negotiations with the holding companies weren’t exactly a soft sell, with warnings of living in “a war zone” of trucks and construction if they didn’t cooperate.

From Seattle Times • Jun. 28, 2022

In the sun-drenched cafeteria, Valencia Bautista sat behind a folding table in a corner, delivering a decidedly soft sell.

From New York Times • Aug. 20, 2021

Day One of the county's mass homeless project started out as a soft sell.

From Los Angeles Times • Jan. 22, 2018

“Brockmire” is heading into the final two episodes of Season 1, and to say it’s one of television’s hidden crude gems isn’t a soft sell.

From Salon • May 9, 2017




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