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soft sell



Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

You can see how they use the soft sell to push these ideas into the mainstream.

From Salon

And negotiations with the holding companies weren’t exactly a soft sell, with warnings of living in “a war zone” of trucks and construction if they didn’t cooperate.

From Seattle Times

The fable advises a soft sell augmented by persistence.

From Salon

In the sun-drenched cafeteria, Valencia Bautista sat behind a folding table in a corner, delivering a decidedly soft sell.

From New York Times

It’s a soft sell, a marked departure from the conservative culture-war issues he stressed in mailings to Republican voters ahead of the convention and since then in frequent appearances on Fox News shows.

From Washington Post