soft sell
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
No one takes himself or the subject too seriously in Mr. Scheinfeld’s film; if its arguments are convincing, it’s because of a very soft sell.
From The Wall Street Journal ● Apr. 2, 2026
And negotiations with the holding companies weren’t exactly a soft sell, with warnings of living in “a war zone” of trucks and construction if they didn’t cooperate.
From Seattle Times ● Jun. 28, 2022
The fable advises a soft sell augmented by persistence.
From Salon ● Aug. 27, 2021
Day One of the county's mass homeless project started out as a soft sell.
From Los Angeles Times ● Jan. 22, 2018
It’s a soft sell — Rice’s classroom PowerPoint says that attending “any college,” not just Rice, is what matters.
From New York Times ● Feb. 4, 2015
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