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Definitions

soft sell



Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

No one takes himself or the subject too seriously in Mr. Scheinfeld’s film; if its arguments are convincing, it’s because of a very soft sell.

From The Wall Street Journal • Apr. 2, 2026

You can see how they use the soft sell to push these ideas into the mainstream.

From Salon • Aug. 6, 2024

Lewis gives a soft sell that sometimes works.

From Seattle Times • Apr. 30, 2021

Day One of the county's mass homeless project started out as a soft sell.

From Los Angeles Times • Jan. 22, 2018

It’s a soft sell — Rice’s classroom PowerPoint says that attending “any college,” not just Rice, is what matters.

From New York Times • Feb. 4, 2015