mascot

“You really need to give a mascot more than three years of consistent use for you to see the kind of results that you want to see,” Chin said.

From The Wall Street Journal ● Aug. 13, 2026

In 2002 the port town of Hartlepool elected as mayor the mascot of its football team, H’Angus the Monkey, who went on to serve three terms.

From Slate ● Aug. 12, 2026

There is one final bit of irony: Cornell’s longtime unofficial mascot is Touchdown the Big Red Bear, a tradition dating to 1915, when the football team once adopted a live black bear.

From Salon ● Aug. 8, 2026

It still has Bob’s Big Boy, the last restaurant of a once-large chain known for its chubby mascot, and Milt & Edie’s, a quirky pink-awninged 24-hour tailor and dry cleaner dating to the 1980s.

From Los Angeles Times ● Aug. 7, 2026

“Oh, good! Since I have you on the phone, I was wondering if you would be interested in helping get signatures for our mascot petition tomorrow at lunch?”

From "Here to Stay" by Sara Farizan

The most likely categories to use mascots are food, insurance, grocery and retail, according to System1, a firm that predicts how ads will perform.

From The Wall Street Journal ● Aug. 13, 2026

MD, which used the Olympic rings in its campaign was fined 300,000 as was Butan, which used the Olympic mascots and the rings.

From Barron's ● Jul. 17, 2026

However, the law contains a provision that would allow some districts to keep their mascots and names if they receive written consent from a local, federally recognized tribe.

From Los Angeles Times ● Jul. 9, 2026

Marysville High School is one of several across the state required to change their mascots after the California Racial Mascot Act went into effect July 1.

From Los Angeles Times ● Jul. 9, 2026

In between innings, there’s a cartoon mascot race on the Jumbotron, where you’re supposed to pick one of the Philadelphia mascots and root for it.

From "Keeping Pace" by Laurie Morrison