imperative
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
The imperative now is to capture the consumer according to their circumstances.
He revealed the present unsettled climate had most notably delayed the signing of several partnerships, making it imperative to reorganise the Cojop leadership immediately.
From Barron's
Sefcovic said he understood the body's decision, but added: "It is imperative we keep the process moving forward in implementing our commitments."
From Barron's
He said it was "imperative" to share his journey, "because I don't feel like my life is about me anymore".
From BBC
But a valuation like that makes it even more imperative for Waymo to build a service that can scale to profitability sooner than later.
From Roget's 21st Century Thesaurus, Third Edition Copyright © 2013 by the Philip Lief Group.