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hard sell

NOUN
insistent marketing
Synonyms
Antonyms


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

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But innovation will remain a hard sell so long as users remain entranced by the big blur, where art becomes media, media becomes content, and content becomes time tossed into the wind.

From Salon Aug. 27, 2026

In a world where investors are increasingly only interested in artificial intelligence and little else, even retail winners can be a hard sell: Better prospects still often translate into worse stock performance.

From Barron's Jun. 4, 2026

You should be skeptical of companies making a hard sell.

From MarketWatch Apr. 30, 2026

That is a hard sell and most would seem to accept this as a VAR red card.

From BBC Jan. 19, 2026

That was as far as the hard sell went.

From "Middlesex: A Novel" by Jeffrey Eugenides




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