hard sell

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

It was a hard sell for then-President Lyndon Johnson, who had to convince Americans that their money was still worth something even if it was essentially worthless as metal.

From The Wall Street Journal • Nov. 9, 2025

I convinced my wife to go to synagogue, which is a hard sell.

From The Wall Street Journal • Oct. 17, 2025

That's a hard sell for political leaders facing their voters.

From BBC • May 17, 2025

The company has tried pivoting to a subscription model, but that has proven to be a hard sell.

From Los Angeles Times • Mar. 26, 2025

“I have my fingers crossed. But I got to tell you, landscape is a hard sell with the vuvv. They think we paint still lifes. Fruit in a bowl and stuff.”

From "Landscape with Invisible Hand" by M.T. Anderson