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Definitions

hard sell

NOUN
insistent marketing
Synonyms
Antonyms


Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

You should be skeptical of companies making a hard sell.

From MarketWatch • Apr. 30, 2026

The project always had been a hard sell, given the recent history between the US and Serbia.

From BBC • Feb. 4, 2026

But she cautioned that parts of the budget might be a hard sell for Canadians struggling immediately with the cost of living.

From BBC • Nov. 4, 2025

The promise to announce any changes may also be a hard sell, he said.

From The Wall Street Journal • Oct. 8, 2025

“I have my fingers crossed. But I got to tell you, landscape is a hard sell with the vuvv. They think we paint still lifes. Fruit in a bowl and stuff.”

From "Landscape with Invisible Hand" by M.T. Anderson




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