grassroots

If the grassroots action is sustained and substantial, if it really is inconvenient enough, he might indeed have to deal.

The prime minister will urge the country to "unite around a common good" aiming to improve living standards, grow the economy "from the grassroots" and put "money in the pockets of working people".

Some smaller businesses and grassroots organisations are already proving it is possible.

Critics argue that despite their massive popularity, celebrity-led parties often lack grassroots experience, limiting their success.

There were fewer players playing grassroots rugby and, for an added bonus, England had stalled and slipped back at the elite level as well.