catchword
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
Maria Cypher, the founder and director of the naming agency Catchword, which named the McDonald’s McBistro sandwich line, will tell you that names “give us a shared understanding of what something is.”
From New York Times • Jan. 15, 2015
Maria Cypher of Catchword fronts a rock band.
From New York Times • Jan. 15, 2015
“Short bursts of communication, like a birdsong,” is how Laurel Sutton, principal at Catchword Branding, characterizes Twitter’s name.
From Forbes • Oct. 14, 2013