strategic

Given that the Latine buying power in the U.S. is estimated at $3.6 trillion, tapping Bad Bunny as the headliner is a strategic move toward the league’s international expansion.

Max Eberl, the club's board member for sport, questioned "whether this was a strategic transfer or an act of desperation".

Carriers will also have to optimise their fleet strategy and connections to be able to leverage the city's strategic location advantage between Europe, the US and Asia.

"We continue to support the defence sector, particularly regarding workforce development, which is fundamental to our national security and a strategic driver for Scotland's economy," a spokesperson added.

Such a recognition is an abdication not only of basic human decency, but also of national interest and strategic sanity.