oneself

The former was described as "the cultivation of an impressive, attractive, or charismatic persona or public image by behaving or presenting oneself in a way intended subtly to convey an air of confidence, coolness, or mystique".

“The influenza vaccine remains the best way to protect oneself from the virus, especially against severe disease.”

The second value is voice, the term we use to describe the desire for authentic, individualistic self-expression—for instance, the freedom to be oneself without judgment from others.

"Being oneself is a tough road to go, but for me it's the right way and it led me to the very top today here in Levi," said Braathen, a five-time World Cup winner when representing Norway, his father's country and the nation where he largely grew up.

He says in more recent times, the term has also been used affectionately of someone considered a bogan or even in reference to oneself such as the term "inner bogan".