loss leader
Example Sentences
Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.
The supermarkets that usually sell gasoline as a loss leader to pull in customers are also furious.
From Barron's ● Sep. 16, 2026
And Gaughan insists using food as a loss leader still works for the South Point, which is more reliant on gambling than the city is overall.
From The Wall Street Journal ● Jul. 24, 2026
Personal fame was a loss leader to sell stuff.”
From Los Angeles Times ● Dec. 11, 2025
A loss leader and a billboard food for nearly every casino on the Strip, prime rib became the perfect dish for a town branding itself as the vacationland of middle-class luxury.
From Seattle Times ● Dec. 25, 2023
I just have to write the truck off as a short-term loss leader, because when it comes down to it, I’m no longer in a position to negotiate.
From "Dry" by Neal Shusterman and Jarrod Shusterman
