billboard

They tap into the latest methods — radio, television, 1-800 numbers, billboards, bus stop benches and infomercials — to burn their brands into consumers’ consciousness.

He gets the idea after seeing a billboard for “Mrs. Doubtfire” outside the Fox Studios lot and steals facial prosthetics from his father, who happens to be an Oscar-winning makeup artist.

Instead he found work hanging multi-story graphics and billboards on the side of hotels and high-rises on the Sunset Strip and at casinos in Las Vegas.

His face was regularly splashed on big billboards and his songs could be heard in markets and buses, and at college events and social gatherings.

For weeks in the build-up to the tournament she was plastered on murals, billboards and countless social media posts to push tickets.