pay-per-view

It offered access to sports’ biggest events, including Europe’s football championships, the NFL, NBA, MLB, pay-per-view boxing and F1 races.

The deal represents a departure from UFC’s traditional pay-per-view model.

Under the new pact, UFC will no longer use pay-per-view to distribute its offerings, in a significant shift.

All this makes it hard to fully explain to those who are not of that era what it was like when Hulkamania was running wild — and how it felt when Hulk went to World Championship Wrestling, WWF’s rival organization, and turned heel at the 1996 Bash at the Beach pay-per-view event.

He lifted the profile of the company and drew several strong pay-per-view buy rates, but at live shows, fans seemed to be tiring of the trademark red and yellow gear and Hulkamania.