market research

NOUN

consumer research

Synonyms

WEAK

census inquiry market survey opinion research poll public opinion research statistical study

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

That shift is already large enough to show up in market research.

From Barron's • Apr. 11, 2026

“Bitcoin has broken the ceiling of the falling trend in the short term,” according to technical analysis from market research group Investtech.

From Barron's • Apr. 6, 2026

“These verdicts mark an unsurprising breaking point. Negative sentiment toward social media has been building for years, and now it’s finally boiled over,” said Mike Proulx, a director at Forrester, a market research company.

From Los Angeles Times • Mar. 28, 2026

Aiming to tap the potential of AI, 96% of software engineering organizations surveyed by market research and IT consulting firm Gartner offer the use of AI tools to their developers.

From The Wall Street Journal • Mar. 23, 2026

They ran it through their own market research protocol, called the Program Analyzer, which required audiences to push red and green buttons, recording their impressions of the shows they were watching.

From "Blink" by Malcolm Gladwell