market research

NOUN

consumer research

Synonyms

WEAK

census inquiry market survey opinion research poll public opinion research statistical study

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

The global prebiotics market is set to increase from $6.95 billion in 2023 to $13.26 billion by 2029, according to market research platform Artizon.

From Salon • May 7, 2026

The answer was not market research for higher education software.

From BBC • Apr. 29, 2026

That shift is already large enough to show up in market research.

From Barron's • Apr. 11, 2026

“These verdicts mark an unsurprising breaking point. Negative sentiment toward social media has been building for years, and now it’s finally boiled over,” said Mike Proulx, a director at Forrester, a market research company.

From Los Angeles Times • Mar. 28, 2026

We like market research because it provides certainty—a score, a prediction; if someone asks us why we made the decision we did, we can point to a number.

From "Blink" by Malcolm Gladwell