in comparison

“While hundreds contribute for free, a select few will be chosen through a competition to have their Sora-created films screened — offering minimal compensation which pales in comparison to the substantial PR and marketing value OpenAI receives,” the artists wrote.

This year's figure of 23.5% has dropped in comparison to last year's figure which stood at 27.4%.

Climbing, in comparison, is "such a low pressure place to meet," Gill says.

Still, the amount of coverage pales in comparison to that received by other recent missing-persons cases.

"This year, new features for Spotify Wrapped included an AI podcast that breaks down a user’s listening habits, as well as a user’s 'music evolution,' though some social media users say they pale in comparison to previous features like a user’s listening personality and the 'sound town' feature that told users last year which city aligned with their music taste," details Forbes writer Conor Murray.