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View definitions for focus group

focus group

noun as in representative survey group

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Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

His three sons and nine grandchildren are a particularly helpful focus group.

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Everytown gathered a focus group of 43 survivors of this type of violence last year, and participants reported that children were witnesses in 43 percent of domestic-violence homicide suicides.

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“I wish the school or district would do a better job explaining what it means to be chronically absent. It’s not clear to me, and I think many other parents are in the same boat,” said one parent in a focus group.

Read more on Los Angeles Times

Since then, the music scene has ossified to the point where journalist and popular music critic David Masciotra writes, “It is the culture of the pre-packaged interview, the ‘social media consultant,’ the Instagram filter, the carefully parsed public relations-penned announcement, statement, or apology, the focus group tested product, and the imperialistic, hegemonic algorithm, forever directing people what to consume, when to feel, and how to think.”

Read more on Salon

OK, which focus group asked for soap made from Sydney Sweeney’s dirty bathwater?

Read more on Los Angeles Times

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From Roget's 21st Century Thesaurus, Third Edition Copyright © 2013 by the Philip Lief Group.

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