designer water

In the late aughts, with a recession on and concerns mounting about the environmental effects of all those plastic bottles, designer water fell out of fashion for a minute.

In this essay, writer Natalie Rigg breaks down how designer water bottles are all the rage in Hollywood.

It is hardly surprising, then, that designer water bottles — upscale utilitarian vessels with all the trappings of TikTok-worthy insignia — have been so quickly embraced around town, most notably in Hollywood.

In many ways, the designer water bottle is a style tonic to the times.

Indeed, one reason the designer water bottle has gained such traction in this part of town is because it integrates seamlessly with two favorite pastimes: eating out and hiking.