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bankability







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No doubt this is partially due to Hoover’s extreme popularity, and Hathaway and Johnson’s bankability — those are fair elements to incorporate here.

From Salon ● Oct. 9, 2026

Box-office internet chatter influences search engines and content algorithms, which help studios evaluate the bankability of actors and directors.

From The Wall Street Journal ● Mar. 10, 2026

The group has been created for maximum bankability, familiarity and relatability, and to that instrumental end, it delivers exactly what you expect of it and not a single thing, idea or beat more.

From New York Times ● Nov. 9, 2023

In 1994 came “Speed” and an action role that was considered for Tom Cruise, Tom Hanks and Woody Harrelson before drastically changing Reeves’s image and bankability without changing who he seemed to be.

From Washington Post ● Mar. 24, 2023

Also like Puzo’s novel, “City on Fire” and the two volumes to come have been picked up for film adaptation in a seven-figure deal, a testament to the enduring appeal and bankability of gangster stories.

From Los Angeles Times ● Apr. 18, 2022


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